Lindsay Olson

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Don't Make Me Click

You have a LinkedIn profile, a blog, an online resume, a web portfolio, a video resume, a YouTube channel and accounts on Twitter, Flickr, Utterz, blah blah blah. Why would you need a traditional resume too?

Shannon Paul wrote a great piece called the Six steps to Resume 2.0. She gives some valuable insight on just how important it is as a job seeker to communicate with the receiver in mind.

Everyday people are starting to utilize these new communications tools, but the truth is that most people aren't there yet. We still don't have a clue, so your blog, LinkedIn profile and content on your social networks can't be the only representation of your skills. Today it's still absolutely necessary to have a traditional resume.

Social media savvy job seekers often tend to think their LinkedIn profiles and blogs are sufficient. I hear it all the time: "Lindsay, everything is on my LinkedIN profile" or "Send your client to my online portfolio link."

It's not enough. Most HR departments and hiring managers prefer tradition. If you're working with a third-party recruiter, she needs to present a candidate formally to the client company for contractual reasons; links don't cut it. Resumes also help recruiters and HR departments track candidates in the Applicant Tracking systems for future opportunities.

Here are Shannon's tips to show off your online presence and still satisfy those traditionalists.

  1. Start with a Word document version of your resume since that's what most people are familiar with, but don't stop there.
  2. Hyperlink all of the information in your resume that makes sense. Your name can link to your blog, and your contact information can include links to your LinkedIn, Twitter, Facebook, MySpace, Flickr etc. profiles. Make sure that the information on the selected profiles is something you wouldn′t mind sharing with a potential employer.
  3. Create an HTML version of your resume and embed it into the body of your email to HR.
  4. Write an introduction explaining what you've done as if you're explaining it to your Mom. Let them know why you think this is important. Explain your interest in sharing information about yourself as it exists online and invite them to explore these links to research who you are. Phrase it in such a way that suggests you're trying to make their job easier.
  5. Attach the Word document version of your resume to your message and let them know in the introduction that a Word version of your resume is also attached. A lot of times people just want to save resumes in a predictable way or print them out. (Yes, people still print things out and make notes on them with a pen).
  6. Don't expect them to click on anything. If you're called in for an interview, don't start asking whether they read your latest blog post or saw the pictures from your week in Yosemite posted to Facebook. Remember, you sent them an invitation, but that doesn't mean you should make them feel obligated to check you out on your terms. Just keep inviting people to check out your work and your life online.


Shannon Paul: Six steps to Resume 2.0

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